ABDC 2025 ratingA
Field of ResearchMarketing
PublisherTaylor & Francis Online
ISSN0091-3367
ISSN (Online)1557-7805
Year of inception1960
Rating sourced from the ABDC Journal Quality List 2025, published by the Australian Business Deans Council. Know Your Faculty is not affiliated with ABDC.
Scopus / SJR data
SJR quartileQ1
Papers published this year56
H-index (Scopus)151
Years indexed1972-2026
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